Wednesday, August 18, 2004

Dollars for Bloggers

Umair Haque has just launched Blogversations, a service that matches advertisers with bloggers to sponsor blog discussions as paid ads.

I would be very wary if most people other than Umair were beyind this, but it looks like a promising concept:
1) We match advertisers with bloggers
2) Advertisers choose a topic or question (not an advertorial)
3) Bloggers discuss the topic or question, and place a link to the discussion on their blog's front page
4) Advertisers truly engage audiences without doing evil; bloggers get paid for doing what they do best - blogging!
I've signed up to give it a try and I'm interested to see how it works. Both Bloggers and Advertisers can sign up or find more information here.